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In today’s digital-first world, businesses rely heavily on online platforms to connect with their audience, build brand presence, and drive sales. As a result, digital marketing has become an essential skill for professionals and entrepreneurs alike.
If you’re searching for a digital marketing course in Gurgaon that provides practical knowledge, hands-on training, and industry-relevant skills, Ducat India is your destination. With a comprehensive curriculum and expert mentorship, we prepare you to thrive in the competitive field of digital marketing.
The digital landscape has transformed how businesses operate, making digital marketing indispensable. Here’s why it’s crucial today:
Whether you’re an aspiring marketer or a business owner, mastering digital ...
Read more ...Enquire Now
Learn The Essential Skills
Earn Certificates And Degrees
Get Ready for The Next Career
Master at Different Areas
Search Engine Optimization (SEO)
Social Media Marketing
Pay-Per-Click (PPC) Advertising
Analytics and Data Interpretation
Content Marketing
Email Marketing
Digital Marketing Tools
What is marketing and digital marketing? Understanding Marketing and Digital Marketing Process?
Understanding about Internet , websites , domain , web server , web hosting etc. Planning of a website HTML Basic About CMS and creating website in Wordpress Domain Booking Server & Hosting One Live Project
What is SEO? What are search engines and their functions ? On page optimizationSite Analysis Keyword Research With Google Keyword Planner Keyword Planning URL Structure Meta Tag Off page optimizationWhat is Off page SEO? Why Off page is Important Backlinks Creation Methods What are Backlinks? What is Google Page Rank How to Increase Google Page Rank Web Directory Submissions Social Bookmarking Press Release Writing & Submission Forum Posting Others SEO Tools
Understanding in organic search results l Introduction to Google ads & PPC advertising l Overview of Microsoft Adcenter (Bing & Yahoo) l Setting up Google ads account l Understanding ads account structure l Campaigns, Adgroups, Ads, Keywords, etc. l Types of Advertising campaigns-Search, Display, Video l Difference between search & display campaign l How does ads rank ads l Understanding ads algorithm (adrank) in detail with examples l What is quality score l Why quality score is important What is CTR? l Why CTR is important Understanding bids l Advanced level bid strategies l Enhanced CPC l What are flexible bidding strategies
What is social media l Understanding the existing social media paradigms & psychology l How social media marketing is different than others
Understanding Facebook marketing practical session l Creating Facebook Page l Increasing fans on fan page l How to do marketing on fan page (with examples) l Fan engagement l Important apps to do fan page merketing l Facebook Advertising l Types of Facebook advertising l Best practices for Facebook advertising l Creating Facebook advertising campaign l Targeting in ad campaign l Payment module-CPC vs CPM-CPA l Setting up conversion tracking l Using power editor tool for adv.
What is Linkedin l Understanding Linkedin l Company profile vs Individual Profiles (Difference between Individual and Company Profiles) l Understanding Linkedin Groups (Manage Linkedin groups) l How to do marketing on Linkedin groups l Linkedin Advertising & it best Practices l Increase ROI from Linkedin ads l Linkedin Publishing l Company Pages
Understanding twitter l Tools to listen & measure influence on Twiiter: Tweetdeck, Klout, PeerIndex l How to do marketing on Twitter l Black hat techniques of Twitter Marketing l Checking conversion stats l Optimizing Search Campaigns l Remarketing l GOOGLE ADS CERTIFICATION l Ads Fundamental l Search Advertising l Display Advertising l Video Advertising l Shopping Advertising l Mobile Advertising l Best & worst examples of ads Creating ads l Tracking Performance/Conversion l What is conversion tracking Why is it important l How to set up conversion tracking l Adding tracking code in your website l Facebook Creator Studio l Facebook Ad Breaks l Facebook Instant Article Google Analytics l Introduction to Google analytics l How Google analytics works l Understanding Google analytics account structure l Understanding Gooogle analytics insights l Understanding cookie tracking l Types of cookie tracking used by Google analytics l How to set up analytics account l Hot to add analytics code in website l Understanding goals and conversion how to setup goals? l Understanding different types of goals l Understanding bounce & bounce rate l Difference between exit rate & bounce rate how to reduce bounce rate l How to setup goals l Importance of funnels l How to integrate adwords and analytics account l Benefits of integrating adwords & analytics l Measuring performance of marketing campaigns via Google analytics l Understanding filters & segments l How to set up filters & segments l How to view customized reports l Monitoring traffic sources l Monitoring traffic behavior l Taking corrective actions if required l GOOGLE ANALYTICS CERTIFICATION Mobile Web Marketing l Understanding Mobile Devices l Mobile Marketing and Social Media l Mobile Marketing Measurement and Analytics l Fundamentals of Mobile marketing l Email Marketing l Database Collection of Email Id’s l Service provider (Mailchimp, Sendgrid) l Mail Templates l Advertising on Twitter l Creating Campaigns l Types of Ads l Tools of twitter Marketing
Understanding Video Campaigns l Creating 1st Video campaign l Importance of Video marketing l Benefits of Video marketing l Using you tube for Business
Introduction to Google analytics l How Google analytics works l Understanding Google analytics account structure l Understanding Gooogle analytics insights l Understanding cookie tracking l Types of cookie tracking used by Google analytics l How to set up analytics account l Hot to add analytics code in website l Understanding goals and conversion how to setup goals? l Understanding different types of goals l Understanding bounce & bounce rate l Difference between exit rate & bounce rate how to reduce bounce rate l How to setup goals l Importance of funnels l How to integrate adwords and analytics account l Benefits of integrating adwords & analytics
The world of social media marketing is always changing, and it's essenti
The digital marketing industry is growing at an unprecedented rate, offering lucrative opportunities for professionals. If you’re looking to boost y
Learn how to create a winning digital marketing portfolio that showcases your skills, drives results, and sets you apart in a competitive market. Discov
Discover how AI and automation are transforming digital marketing by enhancing efficiency, personalization, and campaign optimization. Learn about job t
Digital marketing is a high-demand skill with lucrative career opportunities. It includes SEO, SMM, PPC, and more, helping businesses grow. Ducat offe
Are your looking for how to earn money through digital marketing then you are the right place to learn it. Digital Marketing is the backbone of the upco
In the modern era, Digital marketing training is one of the well-known courses. Many students join the course and foresee a career in it. It provides ma
The digital market has brought the change in a business where people's preferences have been changed and shifted towards the digital platform where mark
Marketing students and business owners must become familiar with digital marketing in today's technology-driven industry through digital marketing cours
Digital marketing is evolving fast, and 2025 promises new trends to transform how businesses connect with customers. Key trends include AI-powered per
Content marketing is about creating and sharing valuable content to attract and engage a target audience. Know here about What is Content Marketing and
The world of social media marketing is always changing, and it's essenti
The digital marketing industry is growing at an unprecedented rate, offering lucrative opportunities for professionals. If you’re looking to boost y
Learn how to create a winning digital marketing portfolio that showcases your skills, drives results, and sets you apart in a competitive market. Discov
Discover how AI and automation are transforming digital marketing by enhancing efficiency, personalization, and campaign optimization. Learn about job t
Digital marketing is a high-demand skill with lucrative career opportunities. It includes SEO, SMM, PPC, and more, helping businesses grow. Ducat offe
Are your looking for how to earn money through digital marketing then you are the right place to learn it. Digital Marketing is the backbone of the upco
In the modern era, Digital marketing training is one of the well-known courses. Many students join the course and foresee a career in it. It provides ma
The digital market has brought the change in a business where people's preferences have been changed and shifted towards the digital platform where mark
Marketing students and business owners must become familiar with digital marketing in today's technology-driven industry through digital marketing cours
Digital marketing is evolving fast, and 2025 promises new trends to transform how businesses connect with customers. Key trends include AI-powered per
Content marketing is about creating and sharing valuable content to attract and engage a target audience. Know here about What is Content Marketing and
Enquire Now
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